Daniel Roseberry courted the youth vote with the launch of the brand’s first sneaker.

Creative Director of Schiaparelli, Daniel Roseberry, presented his spring-summer 2024 ready-to-wear collection, showcasing the brand’s playful and surreal qualities. The Maison was founded by Elsa Schiaparelli in 1927, and she was known for using humour to create unique pieces of clothing that were both mundane and extraordinary. Roseberry continues to honour this legacy, infusing each collection with creativity, daring, and a touch of madness.
The Spring/Summer 2024 Ready-To-Wear collection is a departure from Schiaparelli’s eccentric couture legacy. The collection blends classical and contemporary elements in a harmonious and provocative way that represents transformation and liberation.
The brand has expanded beyond its iconic lobster dress and now incorporates Parisian elegance and American sportswear aesthetics into its designs. Roseberry seamlessly merges casual and luxury styles, creating a collection that is an emblem of freedom.

The garments evoke a sense of energy and expression, with outfits that emphasize movement, ballads of youth, and liberation. The collection features an eclectic mix of garments, from powder blue suits with draped sarong skirts to cream halter neck dresses adorned with incredible embroidery.
The iconic Schiaparelli lobster makes a reappearance, serving as a symbol of the brand’s evolution rather than a mere echo of the past. The collection seamlessly blends casual and elegant styles, showcasing Roseberry’s ability to fuse two worlds. His artistry is especially evident in his transformation of everyday raw denim into a spectacle when paired with a sandy tweed jacket.

Schiaparelli’s Spring/Summer 2024 collection exudes effortless ease and offers a refreshing glimpse away from corseted rigidity. The collection also includes dressier outfits, such as a black jacket worn pantless by Shalom Harlow and Kendall Jenner’s bustier dress adorned with red fake nails, which display a defiant sophistication. Roseberry’s creativity breathes new life into Elsa Schiaparelli’s legacy, embracing the madness and unpredictability that define art.

The Spring/Summer 2024 collection represents a narrative of defiant elegance and transformation, igniting the imagination. In addition to the new collection, Schiaparelli is venturing into a broader, more inclusive realm with the release of its eyewear line while maintaining its enigmatic allure. The brand invites fashion lovers to experience its evolution, promising a voyage that will leave an indelible mark on the industry.




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