The Italian luxury brand presented its Spring-Summer 2023 collection in Milan.

Jeremy Scott chose the industrial space of Fonderia Macchi in Milan to present his first ever solo men’s show for Moschino.
With this daring, colorful collection, while not ignoring the commercial side, the fashion maverick paid tribute to the late American illustrator, fashion photographer and visionary of the 1980s Tony Viramontes. Born in Los Angeles to a family of first-generation Mexican Americans, Tony Viramontes, who died of AIDS at age 31 in 1988, was known to many as a “vivid chameleon” and a genius of images. His work appeared in many prestigious magazines and he produced numerous album covers for top artists, including ‘’Control’’ for Janet Jackson or ‘’All Systems Go’’ for Donna Summer.


For the Spring/Summer 2023, the Italian luxury brand reimagined and reinvented his collection, dressing his men in skirts to make them more masculine and presenting an incredible story of warriors and generals – crime and violence. The real warriors of the painted world, Jeremy Scott’s men, walked the runway in colourful “uniforms”. True generals are ready to face violence, war crimes and destruction.
With permission from the Viramontes estate, Jeremy Scott was able to draw from the artist’s archives to reproduce a number of his designs on the garments. While the colours and graphics immediately captured attention, the entire collection channeled the Buffalo Boys attitude, also born in the 1980s.
Jeremy Scott worked tirelessly to discover and explore Viramontes’ themes, faces and characters of the artist’s work. Based on these aspects, he created the pieces with pops of colour, which was indeed Jeremy Scott’s statement in this series and a testament to legendary artist and photographer Tony Viramontes.

“I wanted to shine a light on this brilliant creator,” said Jeremy Scott. “He may not be a household name, but Tony Viramontes is a force.”
Abstract faces and patterns, striking doodles and expressive sketched strokes covered the silhouettes with contrasting proportions, from long shorts to short shorts, pleated skirts to sarongs, tapered pants to roomier pants. The brand also played with length and height, everything from long to short shorts, pleated skirts to sarongs, tapered pants to roomier trousers. While tailoring was brought by the selection of blazers, suits and topcoats that made their way down the runway. With sportcoats, shorts and combat boots delivered the sense of pop associated with Jeremy Scott and Moschino, creating a modern and mixed vernacular look.


Tony Viramontes’ work is synonymous with firm brush strokes that form a human face or silhouette. Tony Viramontes’ brush strokes are also decorated with bright colours to depict a timeless and classy fashion.
The iconic brush strokes from Tony Viramontes were applied by Jeremy Scott to various clothes in this collection, from tailored suits, and hoodies, to leather jackets. Although inspired by the artist, Jeremy Scott still incorporated his trademark by combining bright colours to design an eccentric two-tone outfit. This painting accent made Jeremy Scott’s menswear collection look more playful and cute. This is once again proof that art and fashion can always be a combination that never fails.
Take a look at some of Moschino’s SS23 looks above.




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