Chanel presents its new women’s collection Métiers d’art 2021/22

The perfect fusion of architecture, design and art.

The fashion show was held in the futuristic “le19M” building in Paris. The building designed by Rudy Ricciotti in Aubervilliers was the perfect setting for the intimate expression of Haute Couture’s finest craftsmanship. Pieces that take hundreds of hours to be crafted by the best in the industry. 

Virginie Viard said about the imagined building, “It is a vast and very open space, with a façade adorned with white concrete threads, a garden, beautiful walkways and a large gallery where exhibitions will also be held.”

The idea was first introduced by Gabrielle Chanel herself. She wanted to honour and recognize the work of artisans. With this collection, the aim was also to celebrate the collaborative nature of fashion and to give these art workshops the encouragement they needed to achieve greater success since the 1980s. In its current version, Métiers d’art brings together some forty Maisons d’art and factories, representing more than six thousand six hundred employees worldwide.

CHANEL creative director Virginie Viard said the collection is “very metropolitan yet sophisticated, with tweed jackets with sweatshirt sleeves, graffiti-style embroidery on colourful beads graffiti-style embroidery on colourful beads from Lesage, voluminous purple or royal blue knitted shorts and casual open coats.”

The futuristic show began with a black dress buttoned to the ankles with two pockets embellished with white plaid and beads at the hip. Next, tweed jackets, matching ensembles, and a myriad of other clothing styles were featured on the runway in black, white, and various colours. The runway show ended with a sequined white shirt and matching pants with a black sash tied at the waist and black crotch pants. Accompanying the final look was a black coat with a white interior that the model wore just over the shoulder.